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Upto 50% off on all Crash courses and Self-paced programs
Upto 50% off on all Crash courses and Self-paced programs
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Empower Yourself with Digital Marketing Mastery

At Incredible Point Institute, we believe in empowering individuals with the latest in digital marketing expertise. Our Master Digital Marketing Course is meticulously crafted to impart comprehensive knowledge and practical skills essential for success in today’s competitive landscape. Through a blend of theoretical concepts and hands-on experience, participants will:
  • Gain in-depth insights into digital marketing strategies.
  • Master essential tools and techniques.
  • Explore cutting-edge trends and innovations.
  • Learn to analyze data and optimize campaigns.
  • Acquire practical skills through hands-on exercises.

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    Master Digital Marketing with Expert Guidance

    Learn from seasoned professionals who excel in the digital marketing realm, gaining insights directly from their industry expertise. No prior digital marketing experience is necessary. Basic computer literacy and internet familiarity are recommended to kickstart your journey.

    Certifications

      20+ Certifications

    Tools

      Q&A Sessions
      Discussion Forums
      Mentorship Support

    Training Session

      Case Studies
      Hands-On Project

    Course Duration

     360 Days

    JOB GUARANTEE COURSES

    100% Job

    Basic Course

    • Classroom Training
    • 3 Months
    • Delhi

    Learn Basic Digital Marketing Fundamentals

    • 50+ hours learning
    • Certificate
    • 100% Practical Learning
    • 5 Case Study
    • 10+ Certification
    • 100% Internship Opportunity
    • Incredible Point Certification

    ₹25,000

    Incl. Taxes

    ₹45,000

    62% Off

    • New Batch Starts : 10 July, 2024
    View Course

    Advance Course

    • Classroom Training
    • 6 Months
    • Delhi

    Learn Latest Tools & Software in Digital Marketing

    • 100+ hours learning
    • Certificate
    • 100% Practical Learning 
    • 10 Case Study
    • 15+ Certification
    • 100% Job Assistance
    • Incredible Point Certification

    ₹55,000

    Incl. Taxes

    ₹75,000

    61% Off

    • New Batch Starts : 12 July, 2024
    View Course

    Master Course

    • Classroom Training
    • 1 Year
    • Delhi

    Complete course of master digital marketing topics

    • 200+ hours learning
    • Certificate
    • Access to advanced tools and techniques
    • Includes internships for practical experience
    • Over 20+ certifications offered
    • 100% Job Assistance
    • Incredible Point Certification

    ₹70,000

    Incl. Taxes

    ₹1,10,000

    50% Off

    • New Batch Starts : 15 July, 2024
    View Course

    Week 1-4: Introduction to Digital Marketing

    • Understanding the Digital Landscape
    • Evolution of Marketing in the Digital Age
    • Importance of Digital Marketing in Today's Business Environment
    • Key Digital Marketing Channels Overview
    • Setting Goals and Objectives in Digital Marketing
    • Introduction to Analytics Tools

    Week 5-8: Website Design and Optimization

    • Fundamentals of Website Design
    • User Experience (UX) Principles
    • Search Engine Optimization (SEO) Basics
    • On-Page and Off-Page Optimization Techniques
    • Mobile Optimization Strategies
    • Conversion Rate Optimization (CRO)

    Week 9-12: Content Marketing Strategies

    • Content Creation and Curation
    • Developing a Content Marketing Plan
    • Understanding Buyer Personas
    • Content Distribution Channels
    • Measuring Content Marketing Success
    • Advanced Content Marketing Tactics

    Week 13-16: Social Media Marketing Fundamentals

    • Overview of Social Media Platforms
    • Creating Engaging Social Media Content
    • Building and Managing Social Media Communities
    • Social Media Advertising Essentials
    • Influencer Marketing Strategies
    • Social Media Analytics and Insights

    Week 17-20: Email Marketing and Automation

    • Basics of Email Marketing
    • Building an Email List and Segmentation
    • Designing Effective Email Campaigns
    • Email Marketing Automation Tools
    • A/B Testing and Optimization
    • Email Deliverability Best Practices

    Week 21-24: Pay-Per-Click (PPC) Advertising

    • Introduction to PPC Advertising
    • Google Ads Fundamentals
    • Keyword Research and Selection
    • Creating Compelling Ad Copies
    • Bid Management Strategies
    • Tracking and Measuring PPC Performance

    Week 25-28: Display and Video Advertising

    • Understanding Display Advertising
    • Display Ad Formats and Creative Best Practices
    • Targeting Options in Display Advertising
    • Video Advertising on Platforms like YouTube
    • Video Ad Creation and Optimization
    • Measuring ROI in Display and Video Advertising

    Week 29-32: Search Engine Marketing (SEM)

    • Overview of Search Engine Marketing
    • Paid Search Advertising Essentials
    • AdWords Account Setup and Structure
    • Keyword Match Types and Bidding Strategies
    • Ad Extensions and Ad Formats
    • Performance Monitoring and Optimization Techniques

    Week 33-36: Advanced Analytics and Data Interpretation

    • Introduction to Advanced Analytics Tools
    • Data Collection and Analysis Methods
    • Understanding Key Performance Indicators (KPIs)
    • Data Visualization Techniques
    • Predictive Analytics in Marketing
    • Actionable Insights and Decision Making

    Week 37-40: Marketing Automation and CRM Integration

    • Role of Marketing Automation in Digital Marketing
    • Marketing Automation Platforms Overview
    • Lead Nurturing Strategies
    • CRM Integration for Seamless Customer Journey
    • Personalization and Dynamic Content
    • Marketing Automation Metrics and Reporting

    Week 41-44: E-commerce Marketing Strategies

    • E-commerce Landscape Overview
    • Building and Optimizing E-commerce Websites
    • E-commerce SEO and Keyword Research
    • Conversion Rate Optimization in E-commerce
    • Retargeting and Abandonment Recovery Tactics
    • Customer Relationship Management in E-commerce

    Week 45-48: Capstone Project and Final Assessment

    • Capstone Project Overview and Expectations
    • Project Planning and Execution
    • Presenting Findings and Recommendations
    • Peer Review and Feedback Session
    • Final Assessment and Certification
    • Reflection and Future Directions in Digital Marketing

    Reason To Choose Incredible Point

    The Master Digital Marketing Course by Incredible Point is designed to be interactive and practical, ensuring that participants are well-prepared to implement the latest digital marketing strategies in real-world scenarios.

    Key Highlights

    Taught by industry experts with extensive experience in digital marketing, providing invaluable insights and real-world examples.

    .

    Engage in practical projects and case studies to apply theoretical knowledge, gaining practical experience in implementing digital marketing strategies.

    .

    Interactive sessions, group discussions, and live demonstrations ensure active participation and effective learning.

    .

    Available in both online and in-person formats, allowing participants to choose the mode of learning that best suits their schedule and preferences.

    .

    Receive personalized feedback and guidance from instructors to enhance learning and skill development.

    .

    Digital Marketing Science

      Who can do our courses?

      College Students

    •   Start career as a Fresher.
    •   Get opportunities for part-time earning
    •   Secure jobs for hands-on experience.
    •   Network with professionals for the future.

      • Working professionals

    •   Enhance career prospects and opportunities.
    •  Acquire advanced skills for the job.
    •  Pivot to new roles or industries.
    •  Stay competitive in dynamic markets.

      • Career Switchers

    •  Transition smoothly to a new field.
    •  Acquire in-demand skills for the job.
    •  Gain credibility in new industry.
    •  Expand professional network for support.

      • Job Seekers

    •  Increase chances of employment.
    •  Stand out with relevant certifications.
    •  Access job placement assistance.
    •  Gain skills for specific job roles.

      • EXPLORE FREE DEMO CLASS FOR COURSES

      Download Brochure
      Free Demo Session

      Benefits Of Choosing Master Digital Marketing Course

      Digital marketing skills are in high demand across industries, offering abundant job opportunities and career growth prospects. You can gain a versatile skill set that can be applied across various roles and industries, from startups to multinational corporations.

      Placement Support

      Help in Job | Updates on latest Job Interviews | Job Questionnaire Readiness

      Career Counselling

      Make your own portfolio | Complete guidance for career | Live projects | Case studies

      Interview Preparation

      Support in Interview Questions | Practical Exposure | Case Study | Expert Classes

      Lifetime Access to Course Materials

      Recorded Lectures | Course Notes and Handouts | Supplementary Reading Materials

      Industry Experts Guidance

      6+ Years’ Industry Experience | Practical Assessments | Offline & Online Sessions

      Networking

      One-to-One Discussion | Course Session With Mentors | Group Activity With Incredible Point

      FAQ's

      The master digital marketing course is designed for experienced marketers or individuals seeking comprehensive knowledge and expertise across all aspects of digital marketing. It covers advanced strategies, industry trends, and practical applications in greater depth than basic and advanced courses.
      The master course covers a wide range of topics, including advanced SEO, PPC advertising, social media marketing, content marketing, email marketing, analytics, conversion optimization, marketing automation, and more.
      The master course is ideal for experienced marketers, business owners, marketing professionals seeking career advancement, and individuals looking to become digital marketing experts.
      Prerequisites typically include prior experience or knowledge of digital marketing basics and intermediate-level skills. Students are expected to have a solid understanding of concepts covered in basic and advanced courses.
      Yes, the master course emphasizes strategic planning and execution, with a focus on developing integrated digital marketing campaigns that align with business objectives and target audience needs.
      Yes, the master course often includes real-world projects, case studies, and simulations that allow students to apply their knowledge and skills to practical scenarios encountered in the digital marketing industry
      Yes, we offer the opportunity to earn industry-recognized certifications from leading organizations such as Google, Facebook, HubSpot, and others, which can enhance your credentials and career prospects.
      The duration of the master course can vary depending on the program and learning format. Typically, it ranges from several months to a year, with part-time or full-time study options available.
      This provides offline/in-person learning.
      The master course can qualify you for a wide range of senior-level roles in digital marketing, including digital marketing director, marketing strategist, digital marketing consultant, and more. Additionally, it can provide you with the knowledge and skills to start your digital marketing agency or consultancy.

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      Incredible Point is a dynamic educational institution committed to providing an exceptional learning experience for learners.

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        Workshop
        • Digital Marketing
        • Search Engine Optimization Workshop
        • Website Design Workshop
        • Graphic Design Workshop
        • Social Media Optimization Workshop
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